Our Team.

Welcome to our house.

The Tourism CoLab is a collective of experienced thought leaders, researchers, mentors and change agents. We're a social enterprise delivering our social mission through education and capacity building. We're committed to journeying with you, in your organisation, network or community, to mentor, facilitate and build capacity in regenerative purpose-led tourism.

Meet The Team

Dianne Dredge, PhD.

Professor. Catalyst. Strategist. Systems thinker.

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Dianne is an experienced urban and environmental planner, tourism strategist and Director of The Tourism CoLab. She connects big picture thinking and hands-on, practical, problem-solving. With over 25 years in policy research and analysis, regional planning, organisational design, economic development and design thinking, she is able to a systems thinker who loves complexity.


She is widely regarded as an international thought leader and is an experienced public speaker in tourism strategy and policy. Her work has included projects for the European Commission and the Organisation for Economic Cooperation and Development (OECD).


Dianne's recent projects include:

  • Branding and communicating regenerative tourism

  • Destination management plans

  • Analysis of barriers and opportunities for digitalisation

  • Policy supports for tourism SME digitalisation

  • Community engagement and empowerment strategies for regenerative tourism

  • Collaborative economy and business model innovation in tourism

  • Designing tourism for good 'issues paper'.


Dianne holds guest professorships at Lund University, Sweden and Federation University, Australia and contributes to teaching and mentoring in both institutions. She is an elected member of the International Academy for the Study of Tourism.

Jenny Cave, PhD.

Associate. Anthropologist. Facilitator.

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Jenny Cave is an experienced cultural heritage manager, evaluator and tourism catalyst. As a craftsperson (weaver), she has pragmatic insights into alternative solutions in stakeholder ecosystems. With over 25 years in experience design, cultural heritage management and operations, program evaluation, market research and governance she can envisage nimble but strategic shifts within external trends.


She is internationally known as a creative thinker, talented communicator and innovative tourism development agent. Her work has included projects for international aid agencies, federal and local government, not-for-profits and the private sector in Canada, the United Kingdom and Australasia.


Jenny’s expertise includes:

  • Tourism concept design and feasibility studies.

  • Interpretive planning and experience design.

  • Stakeholder facilitation.

  • Programme and project evaluation.

  • Market research.

  • Natural and cultural heritage development.

  • Diverse and alternative tourism business models and economies.

Jenny holds adjunct positions at Swansea University, Wales and Massey University, Palmerston North, New Zealand and contributes to research and mentoring in both locations.

Roberto Daniele

Social entrepreneur. Facilitator. Mentor.

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Roberto is a passionate social entrepreneur, educator and world cycle tourer with over 10 years’ experience in delivering award-winning social entrepreneurship programs in educational, business and community settings.


Having both worked in academia and founded three successful consultancy businesses, I am able to combine rigorous research and analytical skills with business insight and experience.

After cycling for over three years from the UK to Australia documenting the work of social entrepreneurs around the world, Roberto founded the Changemakers’ Lab, a social enterprise created to support aspiring and existing social entrepreneurs to move from passion to action by providing educational, coaching and consulting services.

Anna Pollock

Conscious travel. Thought leader in regenerative tourism.

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Anna Pollock is a thought leader and change maker renown for her leadership in regenerative tourism. Anna shares her inspiring work on regenerative tourism globally and we, at The Tourism CoLab, are lucky to have enjoyed a 10-year collaborative relationship with her, including projects in social entrepreneurship, education and regenerative tourism. 


Anna’s contributions to regenerative tourism and destination visioning have been recognised in high level thought leadership in Belgium, New Zeland, Samoa and Ireland among other countries.


Anna’s core specialties are in strategy, tourism futures, conscious travel, public speaking and research. Anna’s passion is helping create positive workplace cultures that foster curiosity, creativity and collaboration.

Giang Phi, PhD.

Innovation. Co-creation. Community-benefit tourism.

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Giang possesses a unique background blending industry, INGO and academic experiences that enable her to develop unique insight and practical approaches to development, mission-driven entrepreneurship and sustainability.


Besides serving on the advisory board of CBT Travel & Consulting, a social enterprise in Vietnam since 2014, Giang has engaged in various research and consulting projects on digitalisation in tourism (European Commission), indigenous tourism, community-based tourism, sustainable development goals, climate change and visitor visa policies.


In 2020, Giang organised the inaugural Walking Workshop in community-benefit and social entrepreneurship in Vietnam with The Tourism CoLab. She is a regular collaborator and adds copious amounts of sunshine to every project!  


©2021 The Tourism CoLab.

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